Posts Tagged ‘Blog Etiquette’

A Question Of Blogging Etiquette Regarding The Blog Roll

April 2, 2011 9 comments

This blog doesn’t have a “Blog Roll”  (or is it “BlogRoll”?) but I have debated adding one so you folks can see what other blogs I read.

I was extremely honored when a friend of mine asked me if it was cool if he added a link to my blog to his blog’s Blog Roll. Of course, being so honored, I said he was more than welcome to and I thanked him profusely for thinking my blog was worthy of being on his blog roll but being as I do not know the etiquette of these things I wasn’t sure if this:

  • Required me to now make a blog roll of my own and…
  • Include this friend’s blog in my new blog roll

Now don’t get me wrong, I do read this friend’s blog so if I had a blog roll I would totally have added this friend’s blog to the list. But as I did not have a blog roll beforehand I do not know what the etiquette is here. Is it understood that as I did not have a blog roll beforehand that no reciprocal link is required? Or is it expected that because they added me to their blog roll I should now be adding their blog to my blog roll (once it exists).

As it is the beginning of April and I have blogged daily for almost 3 entire months I think it is fair to consider myself a blogger at his point. I understand the point of blog rolls is to:

  • Share with your blog’s readers the blogs you find interesting
  • Drive traffic to other blogs in your circle of friends who are also bloggers
  • Receive traffic for your blog from your friends who are bloggers’ blogs

In my researching this subject I found that often times bloggers will ask for reciprocation before adding a blog to their blog roll but in my case this didn’t happen. Just a query if it is OK to add a link to my blog to this friend’s blog roll.

I should probably figure out the etiquette for this sometime soon or maybe I should just go with whatever my gut tells me to do – this decision-making process has remained in my brain thus far. Maybe I should make this a formspring question too.

Side Note: In researching this post I even saw the opinion opined on other blogs that a blog roll is a waste of space for one’s blog. I don’t know if I agree with that in terms of my own personal blog. I think even on a corporate blog it could do some good if your brand is part of a family of brands owned by one parent company. For example if the Unilever brand Axe had a link to Dove’s blog in their blog roll (which are two among the many other Unilever brands) that would make perfect sense and would help drive business as it would bring the customer onto more familiar terms with the entire brand family.

So what do you folks think? Let me know your opinions through any of the usual channels. I look forward to hearing from all y’all.

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