Posts Tagged ‘Hat Trick Wine’

#HatTrickWineLaunch & Contest For My Readers

January 30, 2012 17 comments


Tonight I have been invited by the fine folks over at Diamond Estates Wines (on Facebook and on Twitter @DiamondEstates) are launching a new kind of wine along with the NHL Alumni called Hat Trick.

From what they have said in the press release they sent me they tell me that the wine is the result of Diamond Estates bringing together three distinctly Canadian elements for the launch of “Hat Trick’ Wine. Toronto, Hockey, and fine Niagara wines come together to create the perfect hat trick of distinctly Canadian elements to host the launch of Diamond Estates newest vintages “Hat Trick White’ and ‘Hat Trick Red’.

Diamond Estates Wines & Spirits Ltd, one of Ontario’s leading winemaking facilities, has partnered with the NHL Alumni Association to come up with the new hockey-inspired VQA wines. Each three-varietal wine blend has been specifically crafted in collaboration between former NHL stars and the winemakers. $0.50 from each bottle sold goes to the NHL Alumni Association to support various charitable causes and promote the game of hockey. Charity is always good in my books which is why I am all the happier to be supporting this event and this wine.  The event will be talked about on the Twitters using the hashtag #HatTrickWineLaunch.

Also, something which sounds just awesome, NHL Alumni Members will be in attendance to comment on the development process of Hat Trick. Attending members include: Johnny Bower, Rod Gilbert, Mark Napier, Lou Franceschetti, Troy Crowder, Dennis Maruk, Ryan Vandenbussche, Jason Zent, Dave McLlwain and more!


But, I have also decided that it isn’t enough to just tell you guys about an event I am going to because what the heck is the point of me telling y’all about an event you can’t or didn’t attend? This is why I contacted the folks over at Hat Trick Wines and they have graciously agreed to hook up one of my lucky readers with a prize pack! I can’t say what is in the prize pack because, I honestly don’t know right now but I have been told it’ll be damn good!


So here’s the deal: All you got to do is comment on this blog post below about your favorite NHL experience.

You can only comment once and have it count BUT you can get an extra entry per day if you tweet something like this:

I want to win a  Hat Trick Wine prize pack in honor of  #HatTrickWineLaunch from @DiamondEstates & @TheDanLevy

The tweet has to have my Twitter handle, Diamond Estates’, a link to this post & the hashtag to be a valid entry.

Contest is open to GTA residents and is will be open for entry until Saturday afternoon at 5 P.M. Toronto time (as evidenced by my blog’s comment system – if it says you posted before then and you followed the rules you’re good to go!).


Thank you to all who entered and I wish I could give you all prizes […except the Habs & Sens fans 😉 I kid, I kid!]. I hope to do more such contests in the future and hopefully I will be able to include a further reach than just the GTA.

How I chose: I went through all the tweets that had been tweeted since the contest opened and wrote down the names of the tweeters going back from oldest to newest and assigned them a number starting with (duh) 1. I then went to the comments on this post that fulfilled the requested info – even if it was a Habs or Sens memory – and wrote down those names while continuing the count from the Twitter list. I again started with the oldest and went to the newest. I then went to and used their “True Random Number Generator.” The random number it spat out was matched to the above mentioned list and I had my name.

The winner is….@annecayer with this tweet.

I will be contacting you shortly to get details so I can send it on to the people at Diamond Estates/Hat Trick Wine.

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